INSTAGRAM GROWTH ADS

Grow a real Instagram following for £100 a month.

Grow a real Instagram following for £100 a month.

Grow a real Instagram following for £100 a month.

For independent product brands: genuine followers who chose you. We put your best posts in front of the right people and swap them out when growth slows. No meetings. No hassle. No long contracts.

For independent product brands: genuine followers who chose you. We put your best posts in front of the right people and swap them out when growth slows. No meetings. No hassle. No long contracts.

For independent product brands: genuine followers who chose you. We put your best posts in front of the right people and swap them out when growth slows. No meetings. No hassle. No long contracts.

START FOR £100/MONTH

Ad spend up to £500/month, paid direct to Meta. Cancel any time by email, with 30 days’ notice.

£475

£475

ad spend

ad spend

1,516

1,516

new followers

new followers

31p

31p

per follower

per follower

Recent client results over 30 days.

WHO IT’S FOR

Who it’s for, and who it isn’t

Who it’s for, and who it isn’t

Who it’s for, and who it isn’t

This is for you if…

✓

You run an independent product brand with a shop.

✓

You’ve got good posts sitting on Instagram.

✓

You want a follower count that reflects how good your brand is, and your content to actually get seen.

✓

A full ads retainer isn’t right for you yet. But you do want to build an audience who go on to buy down the line.

This isn’t for you if…

✕

You need ads that drive sales this week.

✕

You post on Instagram less than twice a week.

✕

You want a strategist on the phone.

BE CLEAR ON THE GOAL

What “growth” means

What “growth” means

What “growth” means

This is a follower campaign, not a sales campaign. We’re building a genuine Instagram audience: people who follow you because they like what you do. A bigger following builds trust with new visitors, keeps your account moving and means the content you already make gets seen. Followers often buy later, but we don’t guarantee sales.

The Q4 angle

Every follower you gain now sees your Black Friday and January posts without you paying to reach them. Build that audience before you need it.

HOW IT WORKS

Four short steps

Four short steps

Four short steps

1

Sign up and pay

Takes two minutes.

2

Connect your accounts

Connect your Facebook and Instagram with one secure link.

3

Your ads go live

We pick your best posts and your ads go live within 3 days.

4

We watch growth weekly

If it drops below 1% over 7 days, we swap in a fresh post.

PRICING

Two tiers. Same delivery.

Two tiers. Same delivery.

Two tiers. Same delivery.

The £150 tier adds a monthly performance report by email.

Example: £100 fee + £150 ad spend. At our recent average of 31p a follower, that’s around 480 new followers in a month. Results vary by brand.

Core package

Instagram Growth Ads

£100

£100

£100

/month

Ads

Up to 5, replaced when growth drops (max 5 new ads a month)

Ad spend

Up to £500/month, paid by you direct to Meta

Content

We pick from your existing Instagram posts: video, carousel or single image

Comms

Email only


Commitment

Rolling monthly, 30 days’ notice, no refunds


START FOR £100/MONTH

Includes monthly report

Instagram Growth Ads + Report

£150

£150

£150

/month

Ads

Up to 5, replaced when growth drops (max 5 new ads a month)

Ad spend

Up to £500/month, paid by you direct to Meta

Content

We pick from your existing Instagram posts: video, carousel or single image

Comms

Email, plus a performance report by email at the end of month one and monthly after that

Commitment

Rolling monthly, 30 days’ notice, no refunds


START FOR £150/MONTH

Not included

Sales or conversion campaigns, pixel setup, new content creation, strategy calls and Slack. If you want these, take a look at our other packages.

WHY NOT JUST BOOST A POST?

Boosting uses a fraction of what Meta can do.

Boosting uses a fraction of what Meta can do.

Boosting uses a fraction of what Meta can do.

We run your posts through the full Ads Manager, using the setup we’ve refined across client accounts to get the most followers for your spend. We track the % your following grows by every week, so you know it’s working, and we optimise against that number. It’s the same team that runs full ad accounts for independent British brands, doing the part that works without a meeting.

Recent growth results over 30 days

£475

£475

£475

total ad spend

1,516

1,516

1,516

new followers gained

31p

31p

31p

average cost per new follower

1.8% to 14.1%

1.8% to 14.1%

1.8% to 14.1%

follower growth in a month

2p to 9p

2p to 9p

2p to 9p

cost per click

Best performer: +14.1% follower growth on £56 of spend.

QUESTIONS

Frequently asked questions

Frequently asked questions

Frequently asked questions

The ads are exactly the same: up to 5 running at a time, built from your existing posts, swapped out when growth slows, on up to £500 a month of ad spend. The only difference is reporting. On £100, you check your results yourself in your own Meta Ads Manager. On £150, we also email you a performance report at the end of month one and every month after that, so you can see how your following is growing without logging in.

Yes, straight to Meta on your own card, up to £500 a month.

Yes. Growth will just be slower.

No. We’re growing your Instagram following, so nothing goes on your site.

You can, but boosting is a cut-down version of what Meta offers, with no one watching the results. We use the full Ads Manager, track the % your following grows by each week, and swap posts out as soon as growth slows.

Your existing Instagram posts, whether video, carousel or single image. We choose the ones most likely to grow.

Then this isn’t the right fit yet. You need to be posting at least twice a week so we’ve got fresh posts to work with.

No meetings, no hassle. Everything is handled by email, so you can get on with running your business.

Just email instagrowth@fortyandco.com and we'll cancel it, no questions asked. Cancellation takes effect after 30 days' notice, and payments already made aren't refundable.

Yes, to one of our other ad packages, which include sales campaigns. We'll credit £100 against any package you upgrade to.

The ads are exactly the same: up to 5 running at a time, built from your existing posts, swapped out when growth slows, on up to £500 a month of ad spend. The only difference is reporting. On £100, you check your results yourself in your own Meta Ads Manager. On £150, we also email you a performance report at the end of month one and every month after that, so you can see how your following is growing without logging in.

Yes, straight to Meta on your own card, up to £500 a month.

Yes. Growth will just be slower.

No. We’re growing your Instagram following, so nothing goes on your site.

You can, but boosting is a cut-down version of what Meta offers, with no one watching the results. We use the full Ads Manager, track the % your following grows by each week, and swap posts out as soon as growth slows.

Your existing Instagram posts, whether video, carousel or single image. We choose the ones most likely to grow.

Then this isn’t the right fit yet. You need to be posting at least twice a week so we’ve got fresh posts to work with.

No meetings, no hassle. Everything is handled by email, so you can get on with running your business.

Just email instagrowth@fortyandco.com and we'll cancel it, no questions asked. Cancellation takes effect after 30 days' notice, and payments already made aren't refundable.

Yes, to one of our other ad packages, which include sales campaigns. We'll credit £100 against any package you upgrade to.

The ads are exactly the same: up to 5 running at a time, built from your existing posts, swapped out when growth slows, on up to £500 a month of ad spend. The only difference is reporting. On £100, you check your results yourself in your own Meta Ads Manager. On £150, we also email you a performance report at the end of month one and every month after that, so you can see how your following is growing without logging in.

Yes, straight to Meta on your own card, up to £500 a month.

Yes. Growth will just be slower.

No. We’re growing your Instagram following, so nothing goes on your site.

You can, but boosting is a cut-down version of what Meta offers, with no one watching the results. We use the full Ads Manager, track the % your following grows by each week, and swap posts out as soon as growth slows.

Your existing Instagram posts, whether video, carousel or single image. We choose the ones most likely to grow.

Then this isn’t the right fit yet. You need to be posting at least twice a week so we’ve got fresh posts to work with.

No meetings, no hassle. Everything is handled by email, so you can get on with running your business.

Just email instagrowth@fortyandco.com and we'll cancel it, no questions asked. Cancellation takes effect after 30 days' notice, and payments already made aren't refundable.

Yes, to one of our other ad packages, which include sales campaigns. We'll credit £100 against any package you upgrade to.

The short version of our terms

• Rolling monthly subscription; cancel any time by emailing us, with 30 days’ notice.

• No refunds once paid, including if accounts aren’t connected.

• Billing starts on purchase, not on connection.

• Ad spend isn’t included. You pay Meta directly.

• This is an Instagram follower growth campaign. Followers are the goal; sales aren’t guaranteed.

• We choose which of your existing posts to run. We don’t create new content.

• If Meta rejects an ad, we’ll use different content from your account.

• You keep ownership of your ad account and content. We remove our access when you leave.

You’ll tick a box agreeing to our full terms at checkout. Read them here.

READY WHEN YOU ARE

Start growing your following for £100 a month.

START FOR £100/MONTH
START FOR £150/MONTH WITH REPORT

Want sales campaigns and a real person to talk to? See our ad packages.