ABOUT FORTY

ABOUT FORTY

We didn’t build this agency in a boardroom.

We didn’t build this agency in a boardroom.

We didn’t build this agency in a boardroom.

Forty & Co was built on over two decades of marketing experience, genuine relationships and a belief that good work should speak for itself.

Forty & Co was built on over two decades of marketing experience, genuine relationships and a belief that good work should speak for itself.

Forty & Co was built on over two decades of marketing experience, genuine relationships and a belief that good work should speak for itself.

OUR STORY

OUR STORY

Built on experience. Grown through results.

Built on experience. Grown through results.

Built on experience. Grown through results.

Forty & Co started with Hannah.

A CIM-qualified marketer with over 20 years’ experience, Hannah went freelance in 2017 after building her career in marketing since 2002.


What began as one person working closely with businesses grew through recommendations, trusted relationships and a reputation for getting the work done properly.


As the client base grew, so did the team. Bringing together specialists across different areas of marketing meant we could offer clients the expertise they needed without losing the personal approach that started it all.

That team became Forty & Co.

Today, we help ambitious e-commerce brands grow through Meta Ads, Google Ads, Email Marketing, Branding and SEO & Website, combining specialist knowledge with clear strategy, honest communication and a genuine interest in the businesses we work with.

Forty & Co started

with Hannah.

A CIM-qualified marketer with over 20 years’ experience, Hannah went freelance in 2017 after building her career in marketing since 2002.


What began as one person working closely with businesses grew through recommendations, trusted relationships and a reputation for getting the work done properly.


As the client base grew, so did the team. Bringing together specialists across different areas of marketing meant we could offer clients the expertise they needed without losing the personal approach that started it all.

That team became Forty & Co.

Today, we help ambitious e-commerce brands grow through Meta Ads, Google Ads, Email Marketing, Branding and SEO & Website, combining specialist knowledge with clear strategy, honest communication and a genuine interest in the businesses we work with.

Forty & Co started with Hannah.

A CIM-qualified marketer with over 20 years’ experience, Hannah went freelance in 2017 after building her career in marketing since 2002.


What began as one person working closely with businesses grew through recommendations, trusted relationships and a reputation for getting the work done properly.


As the client base grew, so did the team. Bringing together specialists across different areas of marketing meant we could offer clients the expertise they needed without losing the personal approach that started it all.

That team became Forty & Co.

Today, we help ambitious e-commerce brands grow through Meta Ads, Google Ads, Email Marketing, Branding and SEO & Website, combining specialist knowledge with clear strategy, honest communication and a genuine interest in the businesses we work with.

HOW WE THINK

Good marketing starts before the ad account.

Good marketing starts before the ad account.

Good marketing starts before the ad account.

01

01

01

UNDERSTAND THE BRAND

UNDERSTAND THE BRAND

Your products, customers, margins and ambitions, and what makes you different, before we recommend anything.

02

02

02

BUILD WHAT MAKES SENSE

BUILD WHAT MAKES SENSE

Focus on the channels and opportunities that make commercial sense, rather than recommending services simply because we offer them.

03

03

03

GROW WHAT WORKS

GROW WHAT WORKS

Optimise, invest in and scale what's working, measured against the goals we agree with you.

40

40

40

WHY FORTY?

More than a name.

More than a name.

More than a name.

Forty & Co's growth has been closely connected to the veteran community. Hannah's husband is a former Royal Marine, and it was through him that we began working with our first veteran-owned business. They were so pleased with the work that they recommended us to others, and before long, much of our client base came from within the veteran community.

Discipline

Resilience

Adaptability

Loyalty

Teamwork

High standards

Their trust, recommendations and continued support played a huge part in building the agency we are today. When we rebranded in 2025, we wanted our name to recognise that journey. Forty is a tribute to 40 Commando Royal Marines, the unit Hannah's husband served with, and the values of discipline, resilience, adaptability and teamwork that continue to influence how we work.

And the Co matters just as much. It celebrates everyone who helped us get here - the clients who put their trust in us, the people who became part of the team and the community that supported us from the beginning. Many are still with us today, and that sense of loyalty and collaboration remains at the heart of Forty & Co.

THE PEOPLE BEHIND FORTY

Specialists in their lane. One team around your brand.

Specialists in their lane. One team around your brand.

Specialists in their lane. One team around your brand.

Hannah Grey

Founder & Lead Strategist

Hannah Grey

Founder & Lead Strategist

Oscar Lewis

Social Ads & Email Automation

Oscar Lewis

Social Ads & Email Automation

Joan Mendoza

Media Buyer

Joan Mendoza

Media Buyer

Tom Bagshaw

Google Ads Specialist

Tom Bagshaw

Google Ads Specialist

Saoirse Magee

Social Media Manager

Saoirse Magee

Social Media Manager

Kaylee Hawkins

Web Developer

Kaylee Hawkins

Web Developer

WHAT MATTERS TO US

How we choose to work.

How we choose to work.

How we choose to work.

01

SMALL BY DESIGN

SMALL BY DESIGN

SMALL BY DESIGN

We deliberately keep our client list focused so every business gets the attention, expertise and care it deserves.

We deliberately keep our client list focused so every business gets the attention, expertise and care it deserves.

We deliberately keep our client list focused so every business gets the attention, expertise and care it deserves.

02

STRAIGHT TALKING

STRAIGHT TALKING

STRAIGHT TALKING

Honest advice, clear communication and realistic expectations. We'll tell you what we think, even when it's not what you expected to hear.

Honest advice, clear communication and realistic expectations. We'll tell you what we think, even when it's not what you expected to hear.

Honest advice, clear communication and realistic expectations. We'll tell you what we think, even when it's not what you expected to hear.

03

COMMERCIAL THINKING

COMMERCIAL THINKING

COMMERCIAL THINKING

Clicks and impressions have their place, but we're interested in what marketing actually delivers for your business.

Clicks and impressions have their place, but we're interested in what marketing actually delivers for your business.

Clicks and impressions have their place, but we're interested in what marketing actually delivers for your business.

04

IN IT WITH YOU

IN IT WITH YOU

IN IT WITH YOU

We build relationships, not just campaigns. We take the time to understand your business and want to be part of its long-term success.

We build relationships, not just campaigns. We take the time to understand your business and want to be part of its long-term success.

We build relationships, not just campaigns. We take the time to understand your business and want to be part of its long-term success.

Ready to build what’s next?

Ready to build what’s next?

Ready to build what’s next?

You've heard our story. Now we'd love to hear yours. Tell us about your business and what you're looking to achieve.

You've heard our story. Now we'd love to hear yours. Tell us about your business and what you're looking to achieve.

You've heard our story. Now we'd love to hear yours. Tell us about your business and what you're looking to achieve.